Sebastian Gray has more to say about this in his column for Gray Matters, but today Olive Garden announced it does not support David Letterman or his jokes about the statutory rape of a 14 year-old.  

Olive Garden joins Embassy Suites and Hellmann’s in yanking its advertising for the rest of the year from Late Night with David Letterman.  

This leaves Mars Candy, Kelloggs, and Johnson + Johnson as three of Letterman’s family-focused advertisers who continue to support the home of sexism and misogyn on television, the David Letterman show.  

Please stop calling, writing, or faxing Olive Garden and instead focus all of your attention on Mars Candy, Kelloggs, and Johnson + Johnson.  

All over the Internet, the Obots have been going nuts today, posting and posting over and over again “he apologized…it’s over…give it up…just give up!”.  

Why would you give something up if it’s working before Mars Candy, Kelloggs, and Johnson + Johnson drop their support for Letterman and CBS?

If you really want to make sure both Letterman and CBS learn their lesson, you will continue your efforts until he loses Mars Candy, Kelloggs, and Johnson + Johnson as advertisers.  

We plan to encourage you to do this for a total of 30 days, at the end of which at least one more of Letterman’s big family-focused advertisers will drop him, costing CBS millions in revenue.  

Al Sharpton wouldn’t stop until Letterman is fired.  We never believed having him fired was possible, but getting three more of his big advertisers to drop him is certainly doable, and roughly works out to getting one of those big companies to abandon him each week.  

We think it’s a project worth investing time and effort in — because it’s about much more than just Sarah Palin.  This is the sort of thing we wish had taken root during the primaries and general election, but it took this long to organize a coalition to have any impact to stand up for women against the media.  

30 days of this, unrelenting, will teach CBS, Letterman, and Madison Avenue a lesson none of them will soon forget:  you joke about statutory rape or make other sexist and misogynistic remarks and you suffer the consequences from here on out.  Delivering a weak apology filled with excuses is not good enough for Al Sharpton when race is concerned, and should not be good enough for women when sexism and misogyny are concerned either.